Part of the Group
40,000 active members in Northern Ireland
1.5 million registered members in Ireland
Access to 62m members worldwide with our sister brands
Member Demographics
We know who our members are and what they love
Trips per year
Average Household Income
Impulse bookings
Main age range
Our Brands
Our 1.5m members read 600m emails from us every year
Our members don’t just sign up. They engage with our brand, our products, and our desire to deliver them hand picked curated hotels and staycations that won’t be beaten on price or quality.
Website Statistics
45k People Per Day
Average no. of visitors per day to

750k People Per Month
Average no. of visitors per month to

6.7M People Per Year
Average no. of visitors per year to

265K Page Views Per Day
Average no. of page views per day on

7.9M Page Views Per Month
Average no. of page views per month on

94.8M Page Views Per Year
Average no. of page views per year on

2019 Marketing Snapshot
on Social Media across our brands

2,622,351 PEOPLE
Reached on social media in 2019
Engagements with our posts on social media

142,613,329 IMPRESSIONS
Post Impressions on social media
Our Exposure
We are a new approach to traditional marketing. Create a revenue stream that has a higher engagement and conversion using as a marketing channel.
Irish adults took a Pigsback break in 2019
Revenue generated for Irish Hotels in 2019
Irish Hotels worked with Pigsback in 2019

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